October 8th, 2009 → 9:52 pm @ Rune Risom // 3 Comments
After much work and planning, you’ve finally launched your Web site. You hired the best writers, the best designers and photographers; you’ve tested all your links, your navigation bars, your roll-overs, hovers, take offs and landings. Your Webmaster may have been an egocentric geek who’d suffered the negative impact of too many ions to the brain, but he did a good job and you’re done with him. The site is published and looks pretty darn fantastic. It’s time for you to sit back and watch the money flood in, right? Wrong! Now is the time to actively participate in your Web site’s success, and search engine optimization is the biggest, most powerful and only tool you’ll need.
SEO, not to be confused with SEM (search engine marketing) or RSS (really simple syndication) or HTML (hyper text markup language) or GUI (graphic user interface) is the process of improving the volume or quality of traffic to a web site from search engines (Google, Ask, Yahoo, etc.) via natural or un-paid search results. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. And that’s what you and your site want—a high volume of interested visitors.
To achieve this you can obtain lots of free SEO help. It’s not difficult to learn or understand, and you’d be amazed at how many books, articles and Web sites are dedicated to delivering free SEO help to you—the proud owner of the soon-to-be most popular Web site in cyberspace! Let’s begin with Google, the most powerful and by far most used search engine available. Nearly all SEO standards are built around Google’s super-secret SEO algorithm. And Google is extremely helpful in teaching you how to increase your page rank. Start with Google.com/support/webmaster. There are pages of useful information and tons of links to even more information.
Further free SEO help can be found at the following sites:
http://www.myseoarticle.blogspot.com
http://www.sitepoint.com
http://websitehelpers.com/seo/
Please be aware, this is just a smattering of what’s available to you via the Internet. There are also dozens of tutorials offering all the free SEO help you can handle. The Internet is a treasure-trove of search engine optimization tricks, tools, tutorials and more (try saying that three times fast!).
And let’s not forget the old-school method of discovering free SEO help—books! Dozens of excellent books are awaiting your discovery at your local bookstore or library. There are far too many to list, but here are four great ones:
Search Engine Optimization For Dummies by Peter Kent
Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing by Kristopher B. Jones
Get to the Top on Google: Tips and Techniques to Get Your Site to the Top of the Search Engine Rankings — and Stay There by David Viney
SEO Made Simple: Strategies For Dominating The World’s Largest Search Engine by Mr. Michael H. Fleischner, Michael H. Fleischner, and Mr. Greg Wuttke
There’s no reason for your Web site to have a low page rank. You’ve spent far too much time in its creation. Make sure it’s working for you, getting you the traffic you deserve, and earning you the money it was meant to. Free SEO help is everywhere. And anyone can learn it and incorporate it. You don’t need to hire an SEO expert, because now you can become one.
When you have started doing your actual SEO work, then create a FREE ACCOUNT here on SEOsupporter, and start tracking the results of your work.
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Tags: help, seo, tools, top listing
Søren Sprogø
2 years ago
Nice writeup, especially the beginning! Think I’ll “borrow” some of it for a slide or two
I usually say that launching a brand new website without doing any SEM (usually PPC+SEO), is like hiring an expensive, professional DtP’er to create the worlds best fullpage print ad. And then forgetting to put it in the paper…
Rune Risom
2 years ago
Haha – yes, great analogy
Jon Ussing
2 years ago
>The Internet is a treasure-trove of search engine optimization tricks, tools, tutorials and more (try saying that three times fast!).
This is so true!
BTW I really enjoy my free account.
Cool service! thx!
@Søren Sprogø ^ you’re right