SEOsupporter.com

To the Top of Mt. Google

Rune Risom — Fri, 16 Oct 2009 20:21:20 +0000

Of all the search engines in the world, there is one that is coveted more than any other, and the quest to getting to the top of that engine’s results page is similar to any noble quest: difficult, fraught with pitfalls, and full of adversaries. Everyone wants to be at the top of Google, but unfortunately not all of us are going to make it there.

By mastering the ways of SEO, you can increase your chances at attaining the top spot in Google, and in this we would be happy to give you a primer. It is actually not that difficult in concept, though it does require a bit of effort.

Keyword Selection

The first order of business is deciding which keywords relate most to your website, and discovering which of these are more often searched for by the denizens of the Internet. The keywords that match both of those criteria are the ones you should focus on and use more often. This is particularly true in the first few paragraphs of your page, as the Google spiders pay more attention to those the majority of the time. However, Google is a smart search engine, and does not like to be trifled with: over using those terms in a way that isn’t natural will cause Google to frown upon your site, and its page rank will fall because of it. Natural usage is key. If your title actually matches what is on your page, you rankings in this search engine will rise.

Meta Tags

Meta tags can also be useful to increasing your rank. Meta tag attribute “description” can influence click-through for people who see your page listed on the results page of Google, and pages with a higher click-through ultimately rise in rank, which Google interprets as the page being more relevant than those placed higher to people using those particular search terms. Recently Google announced that they are no longer paying any attention the “keywords” metatag, and as such you shouldn’t waste any of your precious time on it going forward.

Off Page Factors

There are ways to increase your Google rankings that are not directly tied to the page itself. Most of it is tied to inbound links, and you can increase these several ways, including having your site listed in directories, having other websites link to your page, and having your website linked in blog posts. This works particularly well if these links use keywords similar to what you have already focused on and used frequently on your website.

Everyone is gunning for it

Getting to the top of the Google results page can be a challenge when you consider that many other webmasters are also aware of these methods, and it is ultimately a case of doing it ‘better’ or more effectively. Needless to say, though: if you apply these methods your website will rank very high on the search engine of all search engines, Google.

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Search Engine Rankings: The Magic, the Science

Rune Risom — Tue, 13 Oct 2009 18:56:24 +0000

When you search for something on the Internet using whichever search engine you prefer, the vast majority of the time you find what you are looking for really, really fast. You don’t have to dig through hundreds of pages of results looking for something remotely relevant. You won’t walk away mumbling to yourself about how hard it is to find information about why your car’s engine won’t run. You just type in your query, and the search engine immediately gives you a list of web pages about that topic. What sorcery is this?

While some of this magic is thanks to the wizardry of some talented people, most of it is actually due to the creators of these web pages writing relevant content in a way that boosts their search engine ranking. The criteria search engines use to determine a page’s search engine ranking are very simple.

Keyword Relevance

A web page about Italian restaurants in New York City is going to have the words “Italian,” “Restaurants” and “New York City” appear several times. When search engines scour the web for information (in this case, for information about fine dining in the Big Apple), they look for pages that have the exact terms you searched for. Higher priority is given to the title and the first couple of paragraphs, as any self-respecting webmaster would introduce his subject properly. How many times a given term appears on a page also affects its search engine ranking, with the pages appearing at the very top of the list usually having your search terms quite a number of times (We recommend 4-6 times depending on size of content).

Those are the first two bits of criteria a search engine uses the weight the relevance of a web page against any search. This is why you won’t get results about Chinese eateries in San Francisco or Mexican diners in New Orleans.

What else matters?

With most professional web designers out there completely aware of that, a multitude of pages are written specifically to boost their search engine ranking. With a lot of excellently written pages out there designed to attract as many viewers as possible, how do our magical search engines decide which are more relevant and therefore deserve a higher page rank?

The answer is “off the page” factors, which include things like how many other websites link to it, the words they use in the link, and click-through from the results list itself.

Search Engine Optimization Tool

The Scoop on Free SEO Help

Rune Risom — Thu, 08 Oct 2009 20:52:21 +0000

The Scoop on Free SEO Help

After much work and planning, you’ve finally launched your Web site. You hired the best writers, the best designers and photographers; you’ve tested all your links, your navigation bars, your roll-overs, hovers, take offs and landings. Your Webmaster may have been an egocentric geek who’d suffered the negative impact of too many ions to the brain, but he did a good job and you’re done with him. The site is published and looks pretty darn fantastic. It’s time for you to sit back and watch the money flood in, right? Wrong! Now is the time to actively participate in your Web site’s success, and search engine optimization is the biggest, most powerful and only tool you’ll need.

What is SEO?

SEO, not to be confused with SEM (search engine marketing) or RSS (really simple syndication) or HTML (hyper text markup language) or GUI (graphic user interface) is the process of improving the volume or quality of traffic to a web site from search engines (Google, Ask, Yahoo, etc.) via natural or un-paid search results. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. And that’s what you and your site want—a high volume of interested visitors.

To achieve this you can obtain lots of free SEO help. It’s not difficult to learn or understand, and you’d be amazed at how many books, articles and Web sites are dedicated to delivering free SEO help to you—the proud owner of the soon-to-be most popular Web site in cyberspace! Let’s begin with Google, the most powerful and by far most used search engine available. Nearly all SEO standards are built around Google’s super-secret SEO algorithm. And Google is extremely helpful in teaching you how to increase your page rank. Start with Google.com/support/webmaster. There are pages of useful information and tons of links to even more information.

Further free SEO help can be found at the following sites:
http://www.myseoarticle.blogspot.com
http://www.sitepoint.com
http://websitehelpers.com/seo/

Please be aware, this is just a smattering of what’s available to you via the Internet. There are also dozens of tutorials offering all the free SEO help you can handle. The Internet is a treasure-trove of search engine optimization tricks, tools, tutorials and more (try saying that three times fast!).

Books – a great source of information

And let’s not forget the old-school method of discovering free SEO help—books! Dozens of excellent books are awaiting your discovery at your local bookstore or library. There are far too many to list, but here are four great ones:

Search Engine Optimization For Dummies by Peter Kent
Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing by Kristopher B. Jones
Get to the Top on Google: Tips and Techniques to Get Your Site to the Top of the Search Engine Rankings — and Stay There by David Viney
SEO Made Simple: Strategies For Dominating The World’s Largest Search Engine by Mr. Michael H. Fleischner, Michael H. Fleischner, and Mr. Greg Wuttke

Start doing SEO!

There’s no reason for your Web site to have a low page rank. You’ve spent far too much time in its creation. Make sure it’s working for you, getting you the traffic you deserve, and earning you the money it was meant to. Free SEO help is everywhere. And anyone can learn it and incorporate it. You don’t need to hire an SEO expert, because now you can become one.

When you have started doing your actual SEO work, then create a FREE ACCOUNT here on SEOsupporter, and start tracking the results of your work.

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Search Engine Optimization Tool

Rune Risom — Thu, 08 Oct 2009 20:25:47 +0000

Use of the Search Engine Optimization Tool to Perfect Your SEO Approach

It is crucial that the modern business have the right search engine optimization that will yield high placement in search engines. As web use expands, there is increasing competition for search engine relevance. Luckily, with the use of the search engine optimization tool, there are a variety of different techniques that can help improve your performance.

Search engine optimization is the art of creating the ideal page configuration to allow for a high placement in search engines. There is a complex science to this, which is ever changing. This is why anyone who professes to promote or market on the internet must have a well-optimized page. The best ways to stay ahead of the current formulas and metrics used to determine these rankings is to employ the right search engine optimization tool in the appropriate situations.

The search engine optimization tool is a new type of service which performs various functions aimed at assisting you in optimizing your SEO content. A good one will help you bring out the best performance from your efforts in SEO. You don’t want to waste time on fruitless endeavors, and this service will keep your energy focused in the right direction.

Whether you are a digital do-it-yourself explorer or a company who deals in search engine optimization, there are a variety of reasons to use the search engine optimization tool. You will appreciate the vast array of strategic tools which will improve your search engine optimization. Don’t get left behind by the new technology which competitors will be using to tweak their pages to perfection. You will be able to reliably identify how you are doing on a few different performance metrics. This will allow you to make the right adjustments to get the SEO results that you want.

Having a top listing in a search engine is an affordable and important way to stay ahead of competitors. SEO is one of the most cost effective ways to get your brand name past that critical tipping point. A good search engine showing will attract untold traffic to your page. Put a search engine optimization tool into your strategy for reaching the top search engine rankings.

For a limited time only we are giving you FREE ACCESS to our suite of SEO tools.
Click here to setup an account. It’s takes only a second

Search Engine Rankings: The Magic, the Science

Competitor monitoring and new hosting

Rune Risom — Wed, 07 Oct 2009 19:12:26 +0000

Time for an update on where things are with SEOsupporter. I have been really busy with my work at Just-Eat, and have unfortunately have little time over the last three weeks for work on SEOsupporter. But this weekend I finally found time to get cracking on some very important stuff that will help make the service better.

First off, I felt it was necessary to move the site to a more powerful webhost. The daily data updates are beginning to become substantial and I wanted to automate that part. I used Site5 for other projects and have been very satisfied with their hosting (if you want great hosting at a very low price – give them a try). So over the weekend I decided to do the move. It didn’t go as smooth as I had hoped, and it resulted in almost a day and a half of downtime. I’m sorry for that, but am glad to say that a lot more power is now behind the site and it means I can start adding more data-intense features.

Having the new hosting in place I spent two days on integrating competitor monitoring into the projects, and it has turned out great! It’s not done yet, but the basics are in place and I will keep working on it so you get maximum value out of it. Right now you can track up to three competitors and keep an eye on their rankings on all keywords you are tracking on a project, as well as the basic domain SEO data (pagerank, pages indexed, backlinks and Alexa rank). You setup the competitors under the “Competitors” tab in a project.

Oh and to finish off – a celebratory note. Yesterday we passed account number 100! So happy that people are liking the service and have had some great feedback from everyone. I will do my best to make sure the service and tools grows and becomes better and better. If you have suggestions or feedback on features, please let me know.

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SEOsupporter on vacation

Rune Risom — Sat, 22 Aug 2009 22:32:00 +0000

I’m finally ready to take my two week holiday! As I haven’t got the automation of most of the tracking functions ready yet, it unfortunately means that you will all have to live without updates to your project data for the next 14 days. I’m sorry for this, but I simply haven’t had time to finish the automated routines yet.

I will be back on Monday 7th September, and service will resume on that date.

My girlfriend and I are going to the hopefully wonderful Dominican Republic on a small island called Cayo Levantado. Just to make you all jealous here’s a shot of it

Paradise

See you all when I get back!

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SEO tools – for amateurs and pros alike

Rune Risom — Fri, 07 Aug 2009 23:56:14 +0000

Here on SEOsupporter we specialize in supplying you with the best and most advanced seo tools on the market – all at a very low price compared to some of the other search engine optimization suites on the market. Usually you would have to pay anywhere from $50 to over $100 per month to get access to this level of SEO management services. We are doing it at $5-$15, depending on which package you go for. Now that’s value for money!

Better search engine optimization management

We believe in delivering a high quality service for a reasonable price where amateurs and pros alike can afford to use our state-of-the-art search tools. We are so confident that you will be satisfied with the SEOsupporter service, that we are offering a completely FREE Trial package, where you get 14 days to test it out. Absolutely no strings attached – just your chance to take the suite for a test drive and find out how much it can help you manage your search engine optimisation efforts.

The best SEO tools in one package

You can see a full list of the features included in our search optimization suite, but here are some of the highligths:

Keyword Monitoring and Alerts on a daily basis
Competitor Watch – track your worst competitors rankings
Key SEO data for every page in a project
Backlink Monitoring and Alerts – daily checks
Management of link submissions
and much more…

360 degree search optimization

Today there are quite a few companies outthere offering seo tools, and most of them are good – but not great. They focus on a specific area of search engine optimization and forget to encorporate a 360 degree approach when developing their service. It’s important to keep a holistic view of your seo efforts and not get too focused on one specific area of organic search. We help you get the full overview of everything related to your sites performance when it comes to organic search.

To get to the top of the search engines you need to have a varied and balanced optimization strategy in place. We can’t do that for you – but we can help you manage that strategy so that reach your goal. By creating projects in our management tool, you are able to control and oversee all the search related data that your site generates:

Key SEO data

Google PageRank
Backlinks
Keyword rankings
Pages indexed in the search engines
Alexa Rank
and more…

With the recent consolidation of the search engine market through the merger of the Bing and Yahoo search engines, Google has a more powerful competitor on their hands. It means that in most markets it’s now again worth spending some time on optimizing for these smaller engines. Even though Google almost has a monopoly in most markets, Bing (which will power both Bing.com and Yahoo search very soon) will still be big enough that you want to make sure you get some of that great converting traffic from them.
Get your FREE Trial account now

If you are looking for information about the theory of SEO and what basic and advanced strategies you should deploy please check out some of the execellent sources:

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Daily Development Update (6th August)

Rune Risom — Thu, 06 Aug 2009 23:19:37 +0000

Today was a bit of a slow day. Not in terms of the hours I got in, but on the user facing side of things. Most of my time was spent on optimizing some of the algorithms powering the tools.

Only one new feature found it’s way to the interface today but that’s actually also a really nifty little one

All charts now remember your last view setting and will keep this the next time you view it. Again it was a suggestion from Søren Sprogø, and once again I have to thank him for a great suggestion!

Now I seriously need some much deserved sleep – see you tomorrow!

Daily Development Update (5th August)

Rune Risom — Wed, 05 Aug 2009 22:40:11 +0000

Really getting somewhere now. Bugs fixed and some user suggestions implemented:

Bug with Danish special characters (æøå) in charts etc. have been fixed
Broken image in alert emails fixed
Fixed bug with no labels being shown on Keyword Monitoring Chart on the Page View
Added a default chart for Keyword Monitoring on the Page View display all keywords being tracked in one chart (Thx to Søren S. for suggestion)
Optimization on charts – look and some data
Optimization of keyword ranking query

Also today saw a great new load of users sign up for a free account. I’m so happy to see that people like it and are willing to give it try!

See you tomorrow in SEO land

Daily Development Update (4th August)

Rune Risom — Wed, 05 Aug 2009 00:23:02 +0000

A great day in terms of getting closer to what can be called a “ready product”.

Here’s the list of what got done today:

Default chart on Project View changed to “Indexed Pages – Google”
Default chart on Dashboard View changed to “Indexed Pages – Google”
Added “root backlinks” and “root pagerank” to Project View charts
Added “root backlinks” and “root pagerank” to Dashboard charts
Removed manual data refresh option for pages on Project View (was causing integrity issues with some data)
Fixed issue with keyword alerts when a page didn’t rank in the top 40 for a keyword
News feed from main blog added to the Dashboard
Added key metrics to the Dashboard and moved the order of things around to have more focus on projects overview

See you tomorrow